{"product_id":"hailu-ethiopian-natural-processed","title":"Hailu- Ethiopian | Natural","description":"\u003cp\u003eThe farm of Hailu Abebe in Chelchele, in Yirgacheffe district, Gedeo Zone, was established in 2007 and has been built entirely around family labour — every cherry on this lot is handpicked and sorted by Hailu and his family alone. The three hectares sit at 1,975 metres, on red-brown volcanic soil that, combined with more than 190 rainy days a year, gives cherry the time it needs to ripen slowly and develop real complexity.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eThe farm grows a mix of heirloom varieties — Kurume, Dega, Wolisho, and JARC 74110 — each a traditional Ethiopian landrace named after an indigenous tree from its home region, naturally selected and passed down by local communities over generations. These trees grow beneath a canopy of enset, Cordia africana, and acacia, which support soil health, enrich the cup, and double as food crops for the household.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePRODUCER Hailu Abebe, smallholder farmer (age 40, father of six) FARM SIZE 3 hectares \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eALTITUDE 1,975 m.a.s.l. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eVARIETY Kurume, Dega, Wolisho, JARC 74110 \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePROCESSING Natural Anaerobic (72 hrs)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTasting Notes: Dark plum, Cacao nibs, Red Currant, Spices, Ripe Banana\u003c\/strong\u003e\u003c\/p\u003e","brand":"Insanely Good Coffee","offers":[{"title":"200 gram","offer_id":56136086388809,"sku":null,"price":26.5,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0595\/2844\/6025\/files\/hailu-image.avif?v=1790066281","url":"https:\/\/insanelygoodcoffee.com\/products\/hailu-ethiopian-natural-processed","provider":"Insanely Good Coffee","version":"1.0","type":"link"}